Is Coffee Shop Franchise Worth Investing?
Commencing a new business, especially a small business like a coffee shop without a franchise can be challenging. It comes with its own set of challenges and includes risks. Therefore, new entrepreneurs should opt for a franchise opportunity rather than a startup.
With the market flooded with coffee cafes, running your own coffee shop can be challenging. Due to an inviting atmosphere, coffee shops have gained a lot of popularity. And this grabbed the attention of many aspiring entrepreneurs. If you too have planned to enter this competitive market then embracing a good franchise opportunity will be fruitful. Top coffee shop franchises offer a myriad of advantages making it a worth investing business opportunity.
Over the past two decades, India has witnessed an immense increase in the number of coffee lovers. Coffee serves a lot of health benefits and is a great substitute for tea for diabetics looking for alternatives to sugar in their drinks. This phenomenon has given rise to branded stores of coffee cafes in India. The love for coffee has encouraged many national and international brands to establish their business in the country and introduce a variety of coffees. And, this shows that there’s no dearth of consumers if you start your own coffee shop in India. So, you will succeed in the coffee franchise business.
Before we dive into the world of coffee franchise units, it’s essential to know why opening a coffee shop in India could be a smart move. As continue reading, you will gain knowledge to know if the franchise opportunity aligns with your business goals.
Is Coffee Business Profitable in India?
You know you will get a variety of franchise options to choose from when it comes to starting a coffee shop in India. But, is this business profitable in the country?
Certainly, the coffee shop franchise business is highly profitable in India because of its pleasingly aesthetic ambiance that lures people. Besides, the social media world has made Millennial and Gen Z populations highly enthusiastic about coffee and coffee shops.
The aesthetic infrastructures of coffee cafes and shops are pleasant and soothing to many. People like to spend quality time with loved ones, work silently, and hang out with friends here.
If you always dream of owning your own coffee shop in India then you should invest in a coffee shop franchise. It serves a wealth of advantages. A franchise business provides an opportunity for aspiring entrepreneurs to run an established business. However, it could be extremely confusing with so many franchise options to choose the right one that actually aligns with your dream and business goals.
What is Franchising?
In simpler terms, a franchise is a legal right or license granted by an established business/company (franchisor) to an individual known as a franchisee to market their business in a specific area.
Franchise is a business model, where the franchisor allows a franchisee to operate his business using the same business system and marketing strategy for a limited period of time. The time varies depending on various factors. However, while handing over the legal rights, both parties undersign a contract that documents the important details and the time as well. The agreement also outlines the things the franchisee can and cannot do.
While the franchisee will run the business like his own, the major decisions of the business will be taken by the franchisor only. The business will be in control of the franchisor only. Important decisions like operational hours, sales targets, number of employees, discounts and offers, and marketing expenses fall to the franchisor.
Advantages of Owning a Coffee Shop Franchise in India
High demand for coffee has led to a boom in various coffee shop franchises in India. Due to this, people who have no prior experience in the industry but have significant capital can start their coffee shop. However, starting a business from scratch can never be easy. And, this is where a coffee shop franchise helps you enter the competitive market.
There are plenty of advantages to owning a coffee shop franchise in India which makes it even more attractive to ambitious entrepreneurs. Here are the top considerations: –
Perhaps the most important reason to start a business is to make profits. And, investing your money and time in a well-established brand means guaranteeing profits. Though you have to pay huge franchise fees, franchised businesses guarantee a higher and sooner return on investment than independent businesses.
Loyal Customer Base
Since you have invested in a business that is already famous and a recognizable name, your store will have a loyal customer base. Most people prefer visiting a known store in an unknown location. So, if they already know the brand of your coffee shop, you are just one step ahead of them. The power of the brand will help you attract and derive traffic to your shop giving you a chance to make them your regular customer.
Reduced Risk of Failure
When you start a business from scratch, there’s no surety of getting success in the industry. As a franchise owner, you will benefit from the name and identity of an established business. You will operate under the proven business model that has given them positive results. And, this gives you high security of regular income which is actually not possible in a new business starting from a scratch.
Whether it’s an ongoing offer or advertising the brand, the franchised company bears the cost. Even the banks and lenders are more willing to provide loans and finances to buy a franchise of a renowned business.
On-going Business Support
Your franchisor provides you with full support to run your business. The complete package includes procuring premises, employing staff, designing the store, and supplying management. They also train the staff members and guide you to operate the business. Getting assistance from industry experts helps you to run your business much smoother.
So, all these advantages say that a coffee shop franchise is worth it.
If all these advantages captivate your attention, then investing in a coffee shop franchise is just perfect for you. The coffee business in India is thriving, however, starting your own store from scratch will take an overly long period to succeed. Entering this competitive market with a franchise is an ideal way to start and run your business.
And, if you are looking for an affordable yet profitable franchise business venture, then the Coffeecana Café franchise model is the best choice for you. The brand makes the business easily accessible and affordable for all aspiring businessmen enabling them to take advantage of a recognized brand without depleting one’s savings.